BOE published its 2014 semi-annual performance report recently. In the first half year of 2014, BOE achieved revenues of 16.1 billion yuan ($261.8 million), which is basically equal to that in the same period last year. The net profit attributable to shareholders of listed companies is 1.04 billion yuan, an increase of 21.22 percent over the same period last year.

The financial report shows that BOE Beijing’s 8.5 generation line, 5 generation line, Chengdu 4.5 generation line and Hefei 6 generation line still sold well under the context of great market volatility, violent industrial competition and continuous product price drops in the first half-year.

Middle and large sized products made a great contribution to the company’s performance. Mainstream display products occupy the most market share and TV products made profits cumulatively. The development of the new application product market has achieved results. The transparent display and module 110 realized sales gradually.

In the first half year of 2014, the world’s maximum size of 98 inch 8K high-definition screen independently researched and developed by BOE won the “Best in Show” award at America SID Display Week, an authoritative exhibition in the global display industry. It has been imported to Japan NHK. For small sizes, BOE has released multiple ultra-thin smartphone screens, such as the 6 inch LTPS phone screen with the thickness of 0.95 mm and pixel density of 500PPI, an increase of 51 percent from the popular 326 PPI retina display.

BOE also released a series of intelligent display products such as a smart mirror, wisdom bar and eye control display.

Furthermore, BOE has obtained breakthroughs in the new display field, which means that BOE has successfully researched and developed China's maximum size 55 inch ultra high definition AMOLED display, 9.55 inch AMOLED flexible display and other leading-edge products.

According to analysts, with further improvement of the production line and product structure, as well as the constant increase of BOE innovation capability, BOE market competitiveness and profitability will be further increased. Hopefully it can keep momentum for long-term stable earnings.