Women spend more than two years on their hair in a lifetime. Talk about going back to your roots... The average British woman spends an astonishing ￡36,903.75 on her hair in a lifetime, according to new research. She will spend the equivalent of just under two YEARS of her life washing, styling, cutting, coloring, crimping and straightening her locks. A whopping 650 days will be dedicated solely to creating a 'salon look' in her own bathroom. The average woman splashes out a monthly average of ￡10.08 on shampoos and conditioners, ￡14.03 on home styling products and ￡301.14 a year on haircuts and coloring. A third of women say their hair is the most important part of their appearance, and they spend more time styling their hair than doing their make-up. The poll of 2,500 women was conducted by Boots in conjunction with the launch of the UK's first ever home lotion-based straighten kit. Over two thirds of women prefer straight hair to a head of curls and 48 percent of those polled regularly try to achieve poker-straight hair, according to the research. Brunette is the hair color most favored by 43 percent of women, 33 percent would like to be blonde, whilst 12 per cent strive to be redheads. A spokeswoman for Boots said: "We recognize that poker-straight hair is a look most women want to achieve, as sales figures show we are selling more straightening irons than ever before. "In response, we have launched the Boots straighten kit, which works to permanently straighten hair, reducing the amount of time a woman will spend with her straightening irons." (Agencies)

咱們從“頭”說起…… 一項最新調查表明，一位普通英國女性一生中花在頭發上的錢多達36903.75英鎊。 一個英國女人一生中花在洗發、做發型、剪發、染發、燙發以及拉直頭發上的時間將近兩年之多。 英國女性一生之中有650天的時間在化妝間里‘弄發型’。一位普通英國女性平均每月要花10.08英鎊買洗發水和護發素，14.03英鎊買家用美發品；平均每年要花301.14英鎊剪發和染發。 有三分之一的女性說，頭發是她們外表最為重要的部分，她們花在美發上的時間要比化妝的時間多。 這項由博姿化妝品公司所做的民意調查共有2500名女性參加，與此同時，博姿公司推出了英國首款家用直發膏。 調查表明，超過三分之二的女性更喜歡直發，而不是一頭卷發；48％的調查對象定期將頭發拉直。 此外，43％的女性最喜歡黑發，33％的女性喜歡金發，僅有12％的調查對象青睞一頭紅發。 博姿公司的一位女發言人說：“據我們了解，大多數女性都向往直發，有銷售數據表明目前我們公司直發器的銷量比以往都要高。” “為了應對這種需求，我們推出了博姿直發膏，這款產品可以使頭發永久變直，這樣，女性們就不用再費那么多時間用直發器拉直頭發了。” (英語點津姍姍編輯)