Finding excitement at Bluestar

Michael Koenig is set to lead State-owned chemicals company into a 'brighter future'

Michael Koenig, CEO of China National Bluestar (Group) Co Ltd since January, plans to bring more goal-driven management expertise to the global chemicals company. An ex-Bayer executive, Koenig was appointed to head the subsidiary of State-owned chemicals giant China National Chemical Corp (ChemChina).

Bluestar's main businesses are new chemical materials and animal nutrition. Koenig has been attracted by the fast growth of Bluestar, which, in his view, is one of the most globalized chemical companies in China.