<tt id="6hsgl"><pre id="6hsgl"><pre id="6hsgl"></pre></pre></tt>
          <nav id="6hsgl"><th id="6hsgl"></th></nav>
          国产免费网站看v片元遮挡,一亚洲一区二区中文字幕,波多野结衣一区二区免费视频,天天色综网,久久综合给合久久狠狠狠,男人的天堂av一二三区,午夜福利看片在线观看,亚洲中文字幕在线无码一区二区
           
          Home> Latest News

          Bosideng bets on building global brand

          Updated: 2013-02-05 10:24
          By Ding Qingfen (China Daily)
          Comments() Print Mail Large Medium  Small 分享按鈕 0

          Today its business includes not only down jackets, but also menswear, which accounts for a growing part of its sales revenue.

          During the first half of the 2012 financial year, Bosideng's sales from down jackets rose by 3.8 percent from a year earlier to 1.84 billion yuan ($295 million), accounting for 60 percent of the company's total sales revenue during the same period.

          The company has been an original equipment manufacturer for a range of famous foreign brands for many years, a topic on which Zhu refused to elaborate.

          "Annually, the OEM production generates sales worth 140 million yuan," Zhu said.

          "It's not a small business, but the problem is that the Bosideng brand is not known in international markets. It's quite new, especially in the European market," he added.

          This is also why Bosideng is willing to invest a lot outside China.

          "Everything is there. We have quality goods, long-term commitment and capital. Why not give it a try?" Zhu said.

          But he added promoting the brand abroad is an arduous and time-consuming task.

          About five years ago, Bosideng began market research and decided to launch operations in Europe, a market where consumption remains weak.

          The ironic result is a Chinese fashion brand investing a lot to enter the debt-stricken European market, while Western retailers and luxury brands are seeking expansion and a firmer foothold in China.

          Soon after Bosideng's move to open its London flagship store, Joyce Group, a major Chinese fashion brand, cooperated with Italian designer Romeo Gigli, opening a pop-up boutique in Venice, Italy, Joyce's first presence in Europe.

          "We took London as the first step because it is a place that gathers the most well-known menswear brands. We hope to improve our design here and learn from them," Zhu said.

          But looking ahead, the first such step for Bosideng is bold and not easy, considering the economic woes in Europe, Zhu said.

          "But we are clear that we should go out and build Bosideng into a globally well-known menswear brand through standing firm in the UK and Europe. This is a long-term strategy," he said.

          Survey & Comments

          | About us | Contact |

          Constructed by Chinadaily.com.cn

          Copyright @ 2012 Ministry of Culture, P.R.China. All rights reserved

          主站蜘蛛池模板: 西西午夜无码大胆啪啪国模| 人妻在厨房被色诱中文字幕| 九九热99精品视频在线| 狠狠综合久久久久综| 国产成人剧情av在线| 国语自产精品视频在线看| 国产老妇伦国产熟女老妇高清| 亚洲永久精品日韩成人av| 人妻熟女一区二区aⅴ千叶宁真| 国产婷婷精品av在线| 高清不卡一区二区三区| 欧美日韩v中文在线| 国产日韩综合av在线| 自拍欧美亚洲| 国产卡一卡二卡三免费入口| 国产高清亚洲精品视bt天堂频| 日韩人妻不卡一区二区三区| 四虎成人精品无码| 99RE6在线观看国产精品| 黄色段片一区二区三区| 无码无遮挡刺激喷水视频| 中文字幕永久精品国产| 少妇无码吹潮| 亚洲av成人无码精品电影在线| 99热亚洲人色精品国产88| 国产一区二区三区黄色片| 亚洲欧美国产另类首页| 午夜精品一区二区三区成人| 人妻中文字幕亚洲精品| 乱女乱妇熟女熟妇综合网| 国产日韩精品视频无码| 国产成人av三级在线观看| 精品国产一区二区三区大| 日韩内射美女人妻一区二区三区| 免费观看一级欧美大| 国产精品一区在线蜜臀| 色综合亚洲一区二区小说| 国产亚洲精品AA片在线播放天| 日韩欧美亚洲综合久久| 中文字幕永久免费观看| 国产精品普通话国语对白露脸 |