Saavedra noted that with the implementation of the visa-free transit policy coupled with more flight connections to China, an increasing number of international travelers are showing interest in visiting the country.
He encouraged Chinese content creators to actively utilize tools like AI-generated subtitles to break down language barriers and broaden their global audience reach.
To enhance audience engagement with Hongshan culture content across diverse backgrounds, photographer Grinan proposed an approach centered on comparative storytelling.
He advocated for content that compares ancient lifestyles with modern ones, which could be created to show ancient people's often underestimated talent. "It could be an interesting approach to keep people entertained while discussing it."
Gao asserted that in today's digital era, anyone can be a content creator. She emphasized that giving Hongshan culture a distinctive voice hinges on two crucial elements: creativity and relatability.
"A creative mindset, using short videos, music or art, can inject a lot of energy into a presentation," she said.
Illustrating the concept of relatability, Gao cited her observation of passing the head sculpture of a woman with a pierced ear at the Hongshan cultural site.
"It's very fascinating that even 5,000 years ago, the concept of beauty or aesthetics existed. Whether that's an assumption or not, I think the mere fact of having pierced ears back then — a practice that persists today — really says a lot about Hongshan culture and how history still lives on," she said.
"I think many women can relate to this universal concept. That's the fundamental idea of relatability."
