Music festival shows spirit of band of brothers
Event organizers set for Japanese debut in sign of growing recognition, Chen Nan reports.
"Through Modern Sky Japan, we aim to deepen our understanding of the Chinese market while promoting Chinese music in Japan," Makino says. "We also want to provide development opportunities to Japanese artists targeting the Chinese and global markets."
Shen Lihui adds: "We want to turn our Japan office into a content production center for Modern Sky." The Japanese branch will not only promote Chinese artists' performances in Japan, but also leverage Japan's production capabilities and visual elements to add a distinctive Japanese touch to Chinese musicians. At the same time, Modern Sky Japan will sign Japanese bands, using the company's global network to support their international promotion.
Modern Sky's international influence continues to grow. In 2024, Rebuilding the Rights of Statues toured China and Japan with Japanese alternative rock band Zazen Boys, marking the first time Chinese and Japanese bands performed together.
