Making a moral point

In recent years, Yuyao, Wang's birthplace, has been utilizing his thoughts in the city's development by promoting the "Moral Bank "program.

Under the program, moral behaviors of residents are quantified into "moral points". In addition to self-evaluation, different departments, including public security, tax, market regulation and the local banks, and big data technologies, are all involved in the evaluation procedures.

Residents can earn points through activities, such as volunteer services. Those who get the required amount of "moral points" are allowed to get loans at cheaper rates of interest at the Yuyao Rural Commercial Bank. They can also redeem over 300 services, including free parking and discounts on haircuts, with "moral points".

Due to undeveloped infrastructure and disputes between villagers, Shaojiaqiu village in Yuyao was known as a "village of difficulties".

But things have changed since 2012, when the "Moral Bank" was launched in the village and locals were encouraged to start their own businesses and earn "moral points "to get loans.

The bank has offered unsecured loans for 120 households in the village. And villagers have donated more than 10 million yuan ($1.4 million) to infrastructure construction and charitable activities in recent years.

Yu Yin in Ningbo contributed to this story.