Lynk launches new SUV aimed at young urbanites
Lynk & Co's all-new 06 SUV was launched in the Chinese market on Sunday, aiming to bring a high-value car experience to a global young urban population.
The Lynk 06 SUV has five models, with suggested prices ranging from 118,600 to 158,600 yuan ($17,363 to $23,219).
As the major buying group for automobiles is becoming younger, Geely's high-end arm Lynk & Co is identifying customers' individual needs from more refined perspectives, expanding its product layout and cultivating differential markets.
The new SUV is targeting generation Z consumers, represented by the post-95 people, who pay more attention to personalized products and technological experiences.
Last month, Lynk auto sales rose 56 percent year-on-year to 17,098, representing an 11.5 percent increase on a monthly basis. During the first eight months, sales totaled 87,192, up 15.5 percent year-on-year, showing strong market competitiveness.
