Fur exhibition leaves designers feeling warm and fuzzy

Beijing International Fur and Leather Products Exhibition ran from the 16th to the 18th of Jan. Nello Santi, an Italian fur brand, expressed confidence in Chinese market.

"We would love to face the change of market demand together with Chinese enterprises, discover the potential of fur products. We believe the exhibition will bring more reliable opportunities," extolled the company's eponymous principal.

Li Qingyuan, the president of Beijing Yuanlong Fur and Leather Ltd, said: "It's undeniable that the economic downturn has impacted the industry, but the core competitiveness of a company is still the power of innovation."

On the first day of the exhibition, North American Fur Auctions (NAFA) Fushion Award celebrated its 15th anniversary. Twenty sets of fur clothing, which entered the final, were presented at the Fushion Night show.